Potter Lawson has developed a step-by-step system for all phases of master planning. Master planning begins by defining design criteria that will later serve as the basis of the facility design. Our approach integrates strategic, operational, and functional considerations to ensure that program requirements become the drivers of the design, and not the other way around. Critical tasks include defining the nature and uses of required spaces, the area necessary to accommodate planned uses, and developing criteria to design responsive facilities. Using this organized approach, we can provide exceptionally accurate and complete planning/strategy tools so our clients can make the most informed decisions possible.